Question: Which of the following ad placements allows you to bridge your online and offline marketing through branded experiences and custom campaigns?
- Custom ads
- Sponsored Brands
- Video ads
The correct answer is: Custom ads
Explanation: The correct answer is Custom ads because they let brands create unique, tailored campaigns that connect online and offline marketing efforts. These ads can include interactive features and branded experiences, helping brands engage customers across both digital and physical channels. In comparison, Sponsored Brands and Video ads are more standard digital formats and don’t offer the same flexibility to link online campaigns with offline experiences. For creating cohesive, cross-channel marketing that boosts visibility and brand recognition, Custom ads are the best choice.
The answer(s) to the question are highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Amazon Ads Foundations Certification” link