Question: Which of the following advertising solutions compares brand-specific insights with existing market research?
- Amazon Attribution
- Audience insights
- Amazon Brand Lift
The correct answer is: Audience insights
Explanation: The correct answer is Audience Insights because this tool helps advertisers analyze their brand’s performance and compare it with the wider market. By combining internal data with external market trends, it gives a clear picture of how a brand stacks up against competitors. Advertisers can use these insights to spot strengths and weaknesses, fine-tune their marketing strategies, and make smarter decisions to improve the overall effectiveness of their campaigns.
The answer(s) to the question are highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Amazon Ads Foundations Certification” link