Question: Assets assist in providing users with which two things they want from their search queries?
The correct answer is shown in bold below. You can find more questions and answers on the Google Ads Search Certification page.
- Information based on their moment
- Attractive imagery
- Relevant information
- Product and service comparisons
The correct answer is:Information based on their moment and Relevant information
Explanation:In Google Ads, assets (also known as ad extensions) serve two important purposes:They give users more relevant informationThey provide info based on the user’s intent at that momentWhen people search on Google, they’re usually looking for quick, specific answers. By adding assets like sitelinks, callouts, images, or structured snippets to your text ads, you help meet those expectations.These ad extensions make your ads more useful, more visible, and more engaging. This can lead to more clicks, better user experience, and improved ad performance.Using assets also supports Google’s goal to show timely and relevant results, while helping advertisers stand out and connect with the right audience more effectively.