Question: What’s a key benefit of Responsive Display Ads?
- You can upload your own creative assets.
- You can upload your own ads using templates.
- You can set the ads to run in banner-eligible slots.
- You can choose images from their built-in libraries.
The correct answer is: You can upload your own creative assets.
Explanation: One of the biggest advantages of using Responsive Display Ads in your Google Display campaign is that they automatically adjust to fit any ad space across the Google Display Network (GDN). Unlike traditional image or static ads that need to be created in multiple sizes, Responsive Display Ads change their size, format, and appearance to fit all available placements—on websites, mobile apps, and devices of all screen sizes.
This not only saves time and effort in designing different creatives but also helps you reach a wider audience. Because they fit all ad slots, your ads get more visibility and better performance across various platforms.
Overall, the automatic resizing and flexibility of Responsive Display Ads help advertisers increase reach, improve engagement, and make the ad creation process much easier and more efficient.