Question: Which two statements are true about the use of targeting options to optimize a Google Ads campaign? (Choose two.)
- Occupancy targeting allows advertisers to serve ads to households with a specific number of occupants.
- Location targeting allows ads to be served in the specific geographic locations you choose.
- Device targeting allows you to reach customers on any device: desktops, tablets, and smartphones.
- Employment targeting allows you to serve ads only to people who work in a specific field.
The correct answers are: Location targeting allows ads to be served in the specific geographic locations you choose.
Device targeting allows you to reach customers on any device: desktops, tablets, and smartphones.
Explanation: Location targeting helps advertisers show their ads in specific cities, regions, or countries. This is great for businesses that want to focus on local customers or certain areas.
Device targeting lets advertisers reach people on any device, whether it’s a desktop, tablet, or smartphone. It also helps make sure ads look good and work well on each type of screen.